Latest News | Pinduoduo

All stories

Filter news

Topics

Agri Matters

Corporate Responsibility

Consumer Trends

For Business

Innovations

Intellectual Property

Logistics

Manufacturing (C2M)

Merchant Stories

PDD in Agri

Perspectives

Policy & Trends

The China Ecommerce Podcast

PDD in Agri Pinduoduo Helps Young Agricultural Entrepreneurs Create Jobs, Spur Rural Economy with E-Commerce Pinduoduo Helps Young Agricultural Entrepreneurs Create Jobs, Spur Rural Economy with E-Commerce

A growing number of youths in China are returning to their rural hometowns to set up agricultural e-commerce businesses.

Find out more

Merchant Stories Agricultural E-Commerce Boosts Incomes For Cherry Farmers, Creates Jobs Agricultural E-Commerce Boosts Incomes For Cherry Farmers, Creates Jobs

Pinduoduo connects cherry farmers from Zhanggezhuang Town to consumers across China

Find out more

Corporate Responsibility Pinduoduo Overview: How We Are Making Agriculture More Inclusive And Beneficial For All Pinduoduo Overview: How We Are Making Agriculture More Inclusive And Beneficial For All

We believe that investing in agriculture will deliver far-reaching benefits because food touches everyone’s lives.

Find out more

PDD in Agri How Pinduoduo Is Helping Farmers To Revamp Agriculture How Pinduoduo Is Helping Farmers To Revamp Agriculture

Pinduoduo is helping to train a new generation of New Farmers to set up online businesses to sell agriculture produce.

Find out more

PDD in Agri Pinduoduo Smart Agriculture Competition: Designing A Sustainable Future For Agriculture Pinduoduo Smart Agriculture Competition: Designing A Sustainable Future For Agriculture

The Smart Agriculture Competition is the flagship event organized by Pinduoduo to promote technology in agriculture.

Find out more

PDD in Agri How Pinduoduo's Duo Duo Groccery Works How Pinduoduo's Duo Duo Groccery Works

Duo Duo Grocery is Pinduoduo’s next-day delivery service for food and essential supplies, available in more than 300 cities across China.

Find out more

Corporate Responsibility Pinduoduo Wins ESG Initiative Of The Year At The 17th Retail Asia Awards Pinduoduo Wins ESG Initiative Of The Year At The 17th Retail Asia Awards

China’s leading agricultural platform was recognised for its efforts in creating more sustainable streams of income for small-scale farmers through online commerce.

Find out more

Merchant Stories Lychee Farmers Find New Fans Through Online Sales Lychee Farmers Find New Fans Through Online Sales

Agricultural entrepreneurs are using e-commerce to broaden their market access

Find out more

Merchant Stories Melon Farmers Find New Buyers Through Agriculture E-Commerce Melon Farmers Find New Buyers Through Agriculture E-Commerce

Farmers are receiving orders from consumers across the country thanks to agricultural e-commerce

Find out more

PDD in Agri Pinduoduo’s Smart Agriculture Competition inspires young researchers to develop practical precision technology Pinduoduo’s Smart Agriculture Competition inspires young researchers to develop practical precision technology

Participants in Pinduoduo’s Smart Agriculture Competition developed easy-to-use precision greenhouse management technology that balanced productivity with sustainability.

Find out more

PDD in Agri Pinduoduo and Wageningen University conduct research on how to grow top-quality tomatoes sustainably Pinduoduo and Wageningen University conduct research on how to grow top-quality tomatoes sustainably

The WUR study is the latest agricultural research collaboration by Pinduoduo, which has worked with leading global research institutes to advance food and agricultural science.

Find out more

Perspectives Pinduoduo deepens agricultural digital inclusion efforts Pinduoduo deepens agricultural digital inclusion efforts

Pinduoduo deepened its agricultural digital inclusion efforts in 2021, spreading the benefits of the digital economy by connecting communities and facilitating the adoption of technology.

Find out more

PDD in Agri Young scientists share precision agriculture lessons from Pinduoduo greenhouse challenge Young scientists share precision agriculture lessons from Pinduoduo greenhouse challenge

Since its founding in 2015, Pinduoduo has made improving the food and agricultural systems a key strategic priority.

Find out more

PDD in Agri FAO China and Pinduoduo organize webinar on smart agriculture FAO China and Pinduoduo organize webinar on smart agriculture

Pinduoduo is a staunch supporter of precision agriculture through its annual Smart Agriculture Competition.

Find out more

PDD in Agri Top researchers take part in Pinduoduo greenhouse competition to develop practical agritech applications Top researchers take part in Pinduoduo greenhouse competition to develop practical agritech applications

Smart Agriculture Competition is one of Pinduoduo's initiatives to support agricultural modernization

Find out more

PDD in Agri Pinduoduo welcomes more than 126,000 young agricultural entrepreneurs Pinduoduo welcomes more than 126,000 young agricultural entrepreneurs

More tertiary-educated youths are entering agricultural e-commerce and helping local farming communities to sell their products

Find out more

PDD in Agri Pinduoduo partners with FAO, Zhejiang University to facilitate youth-led innovations in agriculture Pinduoduo partners with FAO, Zhejiang University to facilitate youth-led innovations in agriculture

Nearly 160 teams from over 40 countries took part in the second Global Agrilnno Challenge aimed at accelerating rural digital transofrmation.

Find out more

PDD in Agri How Pinduoduo’s Smart Agriculture Competition is helping young agricultural talent to shine How Pinduoduo’s Smart Agriculture Competition is helping young agricultural talent to shine

The Smart Agriculture Competition has become a practical proving ground for agriculture technology born in the laboratory.

Find out more

PDD in Agri Pinduoduo posts 3Q results, pledges to deepen R&D and focus on talent development Pinduoduo posts 3Q results, pledges to deepen R&D and focus on talent development

Pinduoduo to leverage strength in technology to deepen digital inclusion efforts in agriculture, CEO says

Find out more

PDD in Agri Pinduoduo helps improve livelihoods of coffee farmers in Yunnan Pinduoduo helps improve livelihoods of coffee farmers in Yunnan

Pinduoduo has established rural coffee cooperatives in Lujiangba, Yunnan

Find out more

PDD in Agri Pinduoduo Smart Agriculture Competition teams deploy low-cost precision tech to help smallholder farmers Pinduoduo Smart Agriculture Competition teams deploy low-cost precision tech to help smallholder farmers

Precision farming is helping to boost yields for farmers, improving their productivity and incomes

Find out more

PDD in Agri Pinduoduo's Smart Agriculture Competition facilitates collaboration among global agriculture talent Pinduoduo's Smart Agriculture Competition facilitates collaboration among global agriculture talent

Pinduoduo competition tests whether agtech can be productive and eco-friendly at the same time

Find out more

PDD in Agri Pinduoduo supports campaign to promote agricultural GI Pinduoduo supports campaign to promote agricultural GI

Geographical indications are an endorsement of product quality that can lead to the establishment of time-honored agricultural brands

Find out more

PDD in Agri They made it to the finals of Pinduoduo's Smart Agriculture Competition They made it to the finals of Pinduoduo's Smart Agriculture Competition

Hamato, TomaGrow, HortiAI and CyberTomato were chosen out of the 15 teams shortlisted for the initial round of presentations last week.

Find out more

PDD in Agri Pinduoduo’s Smart Agriculture Competition a “timely” initiative to promote sustainable agricultural transformation Pinduoduo’s Smart Agriculture Competition a “timely” initiative to promote sustainable agricultural transformation

Speeding up and increasing innovation in agriculture can trigger the changes needed to meet the challenges of feeding a growing population, climate change and achieving the UN’s sustainable developmen

Find out more

PDD in Agri Pinduoduo unveils 10 Billion Agriculture Initiative to support agricultural modernization and rural communities Pinduoduo unveils 10 Billion Agriculture Initiative to support agricultural modernization and rural communities

Pinduoduo's "10 Billion Agriculture Initiative" will address critical needs in the agricultural sector and rural areas

Find out more

PDD in Agri Pinduoduo launches 2021 Smart Agriculture Competition Pinduoduo launches 2021 Smart Agriculture Competition

The annual competition will gather teams from around the world to develop "one-click planting" solutions suitable for smallholder farmers

Find out more

PDD in Agri Wageningen University Partners Pinduoduo on 2021 Smart Agriculture Competition Wageningen University Partners Pinduoduo on 2021 Smart Agriculture Competition

The Smart Agriculture Competition serves as a platform for innovation to grow food with high yield and nutritional quality at a low cost, using an environmentally sustainable approach.

Find out more

PDD in Agri Pinduoduo Food Systems Forum: Building a resilient agri-food system with technology Pinduoduo Food Systems Forum: Building a resilient agri-food system with technology

Participants in the two-day forum heard from thought leaders on how technological innovation can help the world meet its nutritional needs in an environmentally sustainable manner

Find out more

Merchant Stories From coder to top pomelo seller: One son's journey to take over the family business From coder to top pomelo seller: One son's journey to take over the family business

Chen Zongyou quit his job as a programmer with an internet company and expanded the family pomelo business with the help of e-commerce. The next step is to build an agricultural brand.

Find out more

PDD in Agri Lily bulb farmers in Gansu get 6.18 boost from Pinduoduo Lily bulb farmers in Gansu get 6.18 boost from Pinduoduo

E-commerce has helped connect farming communities in far-flung regions to a national market of consumers, giving them access to a wider pool of buyers.

Find out more

Logistics Pinduoduo says conditions are ripe to reimagine logistics Pinduoduo says conditions are ripe to reimagine logistics

Fast-maturing technologies like automated vehicles and robots, and advanced computing could usher in a new age for logistics.

Find out more

Perspectives Pinduoduo intensifies agriculture modernization drive as users surpass 800 m Pinduoduo intensifies agriculture modernization drive as users surpass 800 m

Pinduoduo announces new research initiative to quantify the impact of novel plant-based proteins on human health

Find out more

Policy & Trends Transforming agri-food systems can help China achieve 2060 carbon neutrality goal, study finds Transforming agri-food systems can help China achieve 2060 carbon neutrality goal, study finds

Transforming the whole agri-food system in the next a few decades, which includes processing, storage, transportation, wholesale and retail, and restaurants, could cut emissions from the sector.

Find out more

PDD in Agri E-commerce helps traditional herb reach new and younger consumers E-commerce helps traditional herb reach new and younger consumers

Younger consumers in China prefer easy-to-use mugwort patches rather than the traditional medicinal ointment or burning dried mugwort shaped like joss sticks.

Find out more

PDD in Agri Pinduoduo deepens digital transformation for agriculture as record number of buyers and merchants flock to platform Pinduoduo deepens digital transformation for agriculture as record number of buyers and merchants flock to platform

In 2020, Pinduoduo added more than 200 million active buyers, the most of any marketplace, while the number of active merchants surged to a new high of 8.6 million.

Find out more

Intellectual Property Pinduoduo enters alliance with publishers to promote reading, protect intellectual property Pinduoduo enters alliance with publishers to promote reading, protect intellectual property

Monthly update of developments in intellectual property protection

Find out more

Perspectives Pinduoduo CEO Chen Lei says agriculture is undergoing a digital transformation to demand-led production Pinduoduo CEO Chen Lei says agriculture is undergoing a digital transformation to demand-led production

Pinduoduo has employed digital technologies to create a virtual national market by connecting scattered agricultural capacity with dispersed demand

Find out more

Logistics Pinduoduo files patent for cold-chain logistics system Pinduoduo files patent for cold-chain logistics system

Pinduoduo is investing in and working with partners to expand cold-chain logistics, warehousing and sorting facilities so that consumers can buy a wider range of perishables that require refrigeration

Find out more

Consumer Trends Pinduoduo promotes more than 1,000 book titles in reading campaign Pinduoduo promotes more than 1,000 book titles in reading campaign

Pinduoduo steps up fight against book piracy, deploys technology to screen for non-compliant merchants

Find out more

Corporate Responsibility A guide to the Pinduoduo Partnership A guide to the Pinduoduo Partnership

The Pinduoduo Partnership was established with the intention of providing guidance to future generations of management to champion Pinduoduo’s vision, mission and values.

Find out more

Perspectives 2021 Letter to Shareholders 2021 Letter to Shareholders

Colin Huang's 2021 Shareholder Letter

Find out more

Corporate Responsibility Pinduoduo founder Colin Huang steps down from board to explore future growth Pinduoduo founder Colin Huang steps down from board to explore future growth

Pinduoduo enters next phase of growth

Find out more

PDD in Agri Pinduoduo homes in on 800 million buyers, states goal to be world’s top grocer Pinduoduo homes in on 800 million buyers, states goal to be world’s top grocer

Pinduoduo is topping up its cart to become the world's top grocer

Find out more

Corporate Responsibility Pinduoduo pledges to do more to promote digital inclusion for agriculture Pinduoduo pledges to do more to promote digital inclusion for agriculture

Pinduoduo promotes digital transformation of agriculture with digital inclusion at its core

Find out more

PDD in Agri Explainer: The difference between Pinduoduo's Duo Duo Grocery and community group buying Explainer: The difference between Pinduoduo's Duo Duo Grocery and community group buying

The fast-growing next-day grocery pickup service does not depend on "community group leaders" to enlist new customers.

Find out more

Corporate Responsibility Leadership transition at Pinduoduo: CEO Chen Lei appointed Chairman Leadership transition at Pinduoduo: CEO Chen Lei appointed Chairman

Leadership transition as Pinduoduo sets new records

Find out more

PDD in Agri Pinduoduo and China Post form three-way partnership with farming cooperatives to boost rural economy Pinduoduo and China Post form three-way partnership with farming cooperatives to boost rural economy

Widening market access for agricultural produce is an important step to increasing farmer incomes

Find out more

PDD in Agri Pinduoduo doubles agricultural GMV to record 270 billion yuan in 2020 Pinduoduo doubles agricultural GMV to record 270 billion yuan in 2020

Pinduoduo extends lead as China's largest agriculture platform as pandemic pushes more people to order food and groceries online.

Find out more

PDD in Agri Duo Duo Grocery brings farm-to-table benefits to Chinese consumers Duo Duo Grocery brings farm-to-table benefits to Chinese consumers

Consumers can order groceries from a curated list of offerings from nearby farms, bringing a high-tech twist to the farmer’s market

Find out more

Corporate Responsibility Pinduoduo recognized for work on alleviating poverty in China Pinduoduo recognized for work on alleviating poverty in China

Pinduoduo has focused on agriculture since its establishment in 2015, bringing a systems approach to addressing the inter-related issues of how to grow, move and sell food.

Find out more

Consumer Trends Pinduoduo offers uninterrupted grocery services during Lunar New Year Pinduoduo offers uninterrupted grocery services during Lunar New Year

Most retail businesses take a break during Lunar New Year, meaning many households have to stock up ahead of the weeklong holiday.

Find out more

Consumer-to-Manufacturer (C2M)Fertilizer giant Stanley Agriculture targets home gardeners Fertilizer giant Stanley Agriculture targets home gardeners

Demand for gardening equipment from planting boxes to irrigation systems more than tripled on Pinduoduo last year.

Find out more

Innovations Global agriculture technology leaders share their insights at Pinduoduo's first agritech summit meeting Global agriculture technology leaders share their insights at Pinduoduo's first agritech summit meeting

The gathering of industry experts shared some of the best practices in applying technology to agriculture to raise productivity and improve livelihoods

Find out more

Merchant Stories How this small-town boy went from selling animal drugs to $20 million worth of fruit How this small-town boy went from selling animal drugs to $20 million worth of fruit

Fresh e-commerce logistics enabled one-stop handling and distribution

Find out more

Policy & Trends This famous apple producing region in China started with a donkey and some seedlings more than 70 years ago This famous apple producing region in China started with a donkey and some seedlings more than 70 years ago

The apple industry has helped the people of Luochuan county shake off poverty

Find out more

Policy & Trends Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce

E-commerce platforms like Pinduoduo have become key driver for growth of green tea, especially among younger consumers

Find out more

Merchant Stories This Marie Kondo fan built a multimillion-dollar business catering to every decluttering need This Marie Kondo fan built a multimillion-dollar business catering to every decluttering need

Younai Home was started by ex-soldier-turned-entrepreneur Lin Limin, who believes that tidying up can bring people joy.

Find out more

Innovations Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms

Team of scientists from Chinese universities set up a company to commercialize technology developed through the competition

Find out more

Innovations Technology can play crucial role in raising agricultural productivity and reducing poverty and hunger Technology can play crucial role in raising agricultural productivity and reducing poverty and hunger

Technology must take into account local realities and empower vulnerable populations, experts at smart agriculture forum say

Find out more

PDD in Agri Technology beats humans at growing strawberries in Pinduoduo smart agriculture competition Technology beats humans at growing strawberries in Pinduoduo smart agriculture competition

Technology teams produced 196% more strawberries by weight on average, achieved higher return on investment compared to traditional farming teams.

Find out more

Innovations Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference

Pinduoduo has focused on agriculture since its establishment in 2015 and has become the go-to destination for high quality, great value agricultural products.

Find out more

Innovations Pinduoduo and Netherlands Consulate General host roundtable on agritech, sustainable development Pinduoduo and Netherlands Consulate General host roundtable on agritech, sustainable development

Roundtable discussion centered on promoting sustainable development and upgrading agriculture in China

Find out more

Consumer-to-Manufacturer (C2M)China exporters find promising market back home thanks to e-commerce China exporters find promising market back home thanks to e-commerce

Chinese consumers are increasingly willing to try out lesser-known brands that are of similar quality and offer more value for money

Find out more

Innovations Pinduoduo explores deploying smart agriculture solutions from FAO competition to working farms in China Pinduoduo explores deploying smart agriculture solutions from FAO competition to working farms in China

The Global Agrilnno Challenge 2020, co-organized by the FAO and Zhejiang University with support from Pinduoduo, attracted more than 150 teams from across the world.

Find out more

Consumer-to-Manufacturer (C2M)How 369-year-old knife maker Wang Mazi found its edge again How 369-year-old knife maker Wang Mazi found its edge again

Founded in 1651, the heritage brand faded into oblivion before making a comeback with Pinduoduo

Find out more

Merchant Stories It could have gone all pear-shaped for this fruit merchant if not for e-commerce It could have gone all pear-shaped for this fruit merchant if not for e-commerce

An export ban that saddled this pear supplier with excess stock turned out to be a blessing in disguise because foray into e-commerce helped avert a crisis when the pandemic hit.

Find out more

Merchant Stories How an apple farmer’s son grew the family business through e-commerce How an apple farmer’s son grew the family business through e-commerce

Upon returning to China after completing his graduate studies, Yu Kai built an e-commerce business selling top-quality apples to China's discerning consumers.

Find out more

Merchant Stories Sany Group set to more than double heavy truck sales with help from Pinduoduo Sany Group set to more than double heavy truck sales with help from Pinduoduo

Sany, which recently opened its flagship store on Pinduoduo, sold almost a hundred of its heavy trucks through a three-hour Pinduoduo livestreaming session that attracted 3.7 million viewers.

Find out more

PDD in Agri Pinduoduo invests in smart agriculture, caters to online grocery shopping boom Pinduoduo invests in smart agriculture, caters to online grocery shopping boom

Pandemic has accelerated changes in online consumer habits such as grocery shopping

Find out more

Consumer Trends Less logo, more values: How Gen Z's individualism is opening doors for new brands Less logo, more values: How Gen Z's individualism is opening doors for new brands

When it comes to brands, the younger generations have very different attitudes from those who came before them.

Find out more

Corporate Responsibility Pinduoduo: Empowering farmers with an e-commerce platform Pinduoduo: Empowering farmers with an e-commerce platform

A case study by the Singapore Management University on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak.

Find out more

Merchant Stories Street stall vendor finds success selling clothes online Street stall vendor finds success selling clothes online

This self-professed "underachieved" caught his break after setting up store on Pinduoduo

Find out more

Consumer Trends Pinduoduo offers taste of Italy's "sweet life" with national pavilion Pinduoduo offers taste of Italy's "sweet life" with national pavilion

Pinduoduo showcases Italy's gourmet food and wines as part of its efforts to source high-quality products for its 731 million consumers

Find out more

Logistics Pinduoduo set to raise US$6.1 billion to power next stage of growth as Covid-19 accelerates large-scale changes in consumer behavior Pinduoduo set to raise US$6.1 billion to power next stage of growth as Covid-19 accelerates large-scale changes in consumer behavior

Pinduoduo expects to use the proceeds to strengthen its balance sheet and make strategic investments.

Find out more

Merchant Stories China's favorite mosquito repellent attracts new fans China's favorite mosquito repellent attracts new fans

E-commerce platforms like Pinduoduo are helping heritage brands like Liushen to attract a new generation of consumers.

Find out more

Consumer Trends How does Pinduoduo's grocery shopping service work? How does Pinduoduo's grocery shopping service work?

Online grocery shopping has taken off in China in the wake of the Covid-19 lockdown, making it one of the fastest-growing segments for e-commerce

Find out more

Consumer Trends Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits

Going to the wet market or supermarket to buy groceries remains an entrenched habit for many households in China. But that's set to change as e-commerce takes aim at grocery shopping.

Find out more

Consumer Trends Pinduoduo surpasses 700 million buyers at record pace, reports first quarterly profit since IPO Pinduoduo surpasses 700 million buyers at record pace, reports first quarterly profit since IPO

Pinduoduo sees strong growth in user engagement, pledges to invest in remaking agriculture and manufacturing supply chains.

Find out more

Perspectives Consumer-to-manufacturer revolution offers glimpse into retail’s future Consumer-to-manufacturer revolution offers glimpse into retail’s future

Traditional retail can be a hit-and-miss exercise and lead to much waste. With C2M, manufacturers can tailor their products for a better fit to market demand.

Find out more

Policy & Trends How e-commerce is transforming agribusiness from Brazil to China How e-commerce is transforming agribusiness from Brazil to China

One common “pain point” for agriculture producers across the different markets: How can growers break through geographical constraints and increase market access to capture more value.

Find out more

Consumer Trends Pinduoduo to promote Denmark's finest to 700 million consumers Pinduoduo to promote Denmark's finest to 700 million consumers

Pinduoduo started its cross-border e-commerce business last year and has made progress in connecting overseas brands and products to Chinese consumers.

Find out more

Consumer-to-Manufacturer (C2M)Pinduoduo accelerates factory plan with 1 trillion yuan sales target Pinduoduo accelerates factory plan with 1 trillion yuan sales target

Pinduoduo launched the New Brand initiative at the end of 2018 to help the growth of China’s contract manufacturers to build their own brands utilizing the e-commerce company’s market insights.

Find out more

Corporate Responsibility Pinduoduo 2020 Environmental, Social, and Governance (ESG) report Pinduoduo 2020 Environmental, Social, and Governance (ESG) report

Pinduoduo's corporate social responsibility and sustainability efforts are guided by the goal of promoting digital inclusion.

Find out more

Innovations Pinduoduo's smart strawberry competition offers glimpse of "one-click farming" Pinduoduo's smart strawberry competition offers glimpse of "one-click farming"

AI-enabled "smart plug-in" can enable novices to grow strawberries like experts in future

Find out more

Corporate Responsibility How Pinduoduo betters farmer livelihoods and revitalizes the rural economy How Pinduoduo betters farmer livelihoods and revitalizes the rural economy

Pinduoduo has made digitizing the agricultural industry a strategic priority

Find out more

Intellectual Property Pinduoduo works with British brands to strengthen IP protection Pinduoduo works with British brands to strengthen IP protection

Pinduoduo engages with industry to work on best practices in IP protection

Find out more

Corporate Responsibility Digitizing the supply chain Digitizing the supply chain

Pinduoduo is helping producers save on transportation and storage costs by cutting the number of layers of distribution.

Find out more

Consumer Trends Pinduoduo sets daily record of 100 million orders, driven by agricultural demand Pinduoduo sets daily record of 100 million orders, driven by agricultural demand

Pinduoduo now accounts for a third of e-commerce parcels sent each day nationwide

Find out more

Policy & Trends How China's digital farmers can grow a post-COVID-19 future How China's digital farmers can grow a post-COVID-19 future

Mobile internet and digital technologies have had a profound impact on China’s rural economy, creating a wave of farming entrepreneurs

Find out more

Corporate Responsibility Data protection and distributed AI Data protection and distributed AI

Our technology infrastructure adopts a distributed AI approach, which we believe in the long run would significantly improve data security and better protect trivacy of our users.

Find out more

Innovations Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture

Both parties will explore advanced technologies and build a smart agriculture innovation center

Find out more

Merchant Stories Pinduoduo launches Indonesia pavilion on e-commerce platform Pinduoduo launches Indonesia pavilion on e-commerce platform

Pinduoduo organizes livestreaming session to promote Indonesian products, attracting total of 450,000 viewers.

Find out more

Intellectual Property How Pinduoduo keeps counterfeits off its platform How Pinduoduo keeps counterfeits off its platform

Brands, platforms, trade associations and government agencies must work together to win the war against counterfeits

Find out more

Consumer Trends Is the Pinduoduo model right for Southeast Asia e-commerce?Is the Pinduoduo model right for Southeast Asia e-commerce?

Social commerce is generating buzz in Southeast Asia, with prominent players and startups testing the waters

Find out more

Merchant Stories She made the right decision to quit her job in finance and sell clothes online She made the right decision to quit her job in finance and sell clothes online

Feng He sees huge opportunities to sell value-for-money women's fashion to consumers through Pinduoduo

Find out more

Consumer Trends Top selling items on Pinduoduo during October Golden Week holiday Top selling items on Pinduoduo during October Golden Week holiday

Mooncakes and fruits among popular items as China goes on weeklong break

Find out more

Corporate Responsibility How Pinduoduo fights brushing and other illicit activities How Pinduoduo fights brushing and other illicit activities

Pinduoduo has a zero-tolerance policy toward any form of fake transactions that attempt to manipulate sales volumes, customer review or merchant ratings.

Find out more

Consumer Trends China is home to the world's largest e-commerce market with 749 million shoppers China is home to the world's largest e-commerce market with 749 million shoppers

Here's a look at some of the latest data released by the China Internet Network Information Center

Find out more

Intellectual Property Pinduoduo works with Johnson & Johnson and Shanghai police to bust counterfeit operation across different e-commerce platforms Pinduoduo works with Johnson & Johnson and Shanghai police to bust counterfeit operation across different e-commerce platforms

Offline enforcement is an essential piece of its multi-layered IP protection system as it poses a powerful deterrent effect

Find out more

Merchant Stories Agricultural E-Commerce Boosts Incomes For Cherry Farmers, Creates Jobs Agricultural E-Commerce Boosts Incomes For Cherry Farmers, Creates Jobs

Pinduoduo connects cherry farmers from Zhanggezhuang Town to consumers across China

Find out more

Merchant Stories Lychee Farmers Find New Fans Through Online Sales Lychee Farmers Find New Fans Through Online Sales

Agricultural entrepreneurs are using e-commerce to broaden their market access

Find out more

Merchant Stories Melon Farmers Find New Buyers Through Agriculture E-Commerce Melon Farmers Find New Buyers Through Agriculture E-Commerce

Farmers are receiving orders from consumers across the country thanks to agricultural e-commerce

Find out more

Merchant Stories From coder to top pomelo seller: One son's journey to take over the family business From coder to top pomelo seller: One son's journey to take over the family business

Chen Zongyou quit his job as a programmer with an internet company and expanded the family pomelo business with the help of e-commerce. The next step is to build an agricultural brand.

Find out more

Consumer Trends Pinduoduo promotes more than 1,000 book titles in reading campaign Pinduoduo promotes more than 1,000 book titles in reading campaign

Pinduoduo steps up fight against book piracy, deploys technology to screen for non-compliant merchants

Find out more

Consumer Trends Pinduoduo offers uninterrupted grocery services during Lunar New Year Pinduoduo offers uninterrupted grocery services during Lunar New Year

Most retail businesses take a break during Lunar New Year, meaning many households have to stock up ahead of the weeklong holiday.

Find out more

Merchant Stories How this small-town boy went from selling animal drugs to $20 million worth of fruit How this small-town boy went from selling animal drugs to $20 million worth of fruit

Fresh e-commerce logistics enabled one-stop handling and distribution

Find out more

Younai Home was started by ex-soldier-turned-entrepreneur Lin Limin, who believes that tidying up can bring people joy.

Find out more

Merchant Stories It could have gone all pear-shaped for this fruit merchant if not for e-commerce It could have gone all pear-shaped for this fruit merchant if not for e-commerce

An export ban that saddled this pear supplier with excess stock turned out to be a blessing in disguise because foray into e-commerce helped avert a crisis when the pandemic hit.

Find out more

Merchant Stories How an apple farmer’s son grew the family business through e-commerce How an apple farmer’s son grew the family business through e-commerce

Upon returning to China after completing his graduate studies, Yu Kai built an e-commerce business selling top-quality apples to China's discerning consumers.

Find out more

Merchant Stories Sany Group set to more than double heavy truck sales with help from Pinduoduo Sany Group set to more than double heavy truck sales with help from Pinduoduo

Sany, which recently opened its flagship store on Pinduoduo, sold almost a hundred of its heavy trucks through a three-hour Pinduoduo livestreaming session that attracted 3.7 million viewers.

Find out more

Consumer Trends Less logo, more values: How Gen Z's individualism is opening doors for new brands Less logo, more values: How Gen Z's individualism is opening doors for new brands

When it comes to brands, the younger generations have very different attitudes from those who came before them.

Find out more

Merchant Stories Street stall vendor finds success selling clothes online Street stall vendor finds success selling clothes online

This self-professed "underachieved" caught his break after setting up store on Pinduoduo

Find out more

Consumer Trends Pinduoduo offers taste of Italy's "sweet life" with national pavilion Pinduoduo offers taste of Italy's "sweet life" with national pavilion

Pinduoduo showcases Italy's gourmet food and wines as part of its efforts to source high-quality products for its 731 million consumers

Find out more

Merchant Stories China's favorite mosquito repellent attracts new fans China's favorite mosquito repellent attracts new fans

E-commerce platforms like Pinduoduo are helping heritage brands like Liushen to attract a new generation of consumers.

Find out more

Consumer Trends How does Pinduoduo's grocery shopping service work? How does Pinduoduo's grocery shopping service work?

Online grocery shopping has taken off in China in the wake of the Covid-19 lockdown, making it one of the fastest-growing segments for e-commerce

Find out more

Consumer Trends Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits

Going to the wet market or supermarket to buy groceries remains an entrenched habit for many households in China. But that's set to change as e-commerce takes aim at grocery shopping.

Find out more

Pinduoduo sees strong growth in user engagement, pledges to invest in remaking agriculture and manufacturing supply chains.

Find out more

Consumer Trends Pinduoduo to promote Denmark's finest to 700 million consumers Pinduoduo to promote Denmark's finest to 700 million consumers

Pinduoduo started its cross-border e-commerce business last year and has made progress in connecting overseas brands and products to Chinese consumers.

Find out more

Consumer Trends Pinduoduo sets daily record of 100 million orders, driven by agricultural demand Pinduoduo sets daily record of 100 million orders, driven by agricultural demand

Pinduoduo now accounts for a third of e-commerce parcels sent each day nationwide

Find out more

Merchant Stories Pinduoduo launches Indonesia pavilion on e-commerce platform Pinduoduo launches Indonesia pavilion on e-commerce platform

Pinduoduo organizes livestreaming session to promote Indonesian products, attracting total of 450,000 viewers.

Find out more

Consumer Trends Is the Pinduoduo model right for Southeast Asia e-commerce?Is the Pinduoduo model right for Southeast Asia e-commerce?

Social commerce is generating buzz in Southeast Asia, with prominent players and startups testing the waters

Find out more

Merchant Stories She made the right decision to quit her job in finance and sell clothes online She made the right decision to quit her job in finance and sell clothes online

Feng He sees huge opportunities to sell value-for-money women's fashion to consumers through Pinduoduo

Find out more

Consumer Trends Top selling items on Pinduoduo during October Golden Week holiday Top selling items on Pinduoduo during October Golden Week holiday

Mooncakes and fruits among popular items as China goes on weeklong break

Find out more

Consumer Trends China is home to the world's largest e-commerce market with 749 million shoppers China is home to the world's largest e-commerce market with 749 million shoppers

Here's a look at some of the latest data released by the China Internet Network Information Center

Find out more

Consumer Trends How China's carpet manufacturers are winning new customers How China's carpet manufacturers are winning new customers

Many contract manufacturers have found that catering to export orders and selling to domestic retail consumers are two totally different ballgames.

Find out more

Merchant Stories Meet Sun Xiaoxun: This city boy slept in a truck while chasing his dream of growing organic apples Meet Sun Xiaoxun: This city boy slept in a truck while chasing his dream of growing organic apples

After years of toil and investment in his 66-acre apple orchard, the trees bore fruit and the business turned profitable last year.

Find out more

Merchant Stories Meet He Shuang: She gave up flying to become a fruit seller Meet He Shuang: She gave up flying to become a fruit seller

From serving meals to serving up smiles - how e-commerce has transformed her life and enabled her to help others.

Find out more

Merchant Stories Meet Yang Tiancai: Muscular dystrophy did not stop him from building a successful online business Meet Yang Tiancai: Muscular dystrophy did not stop him from building a successful online business

E-commerce has created opportunities for small businesses to flourish.

Find out more

Consumer Trends Explainer: How Pinduoduo’s team purchase model differs from group-buying sites Explainer: How Pinduoduo’s team purchase model differs from group-buying sites

PDD pioneered the concept of the team purchase, where groups of friends or even strangers can band together to buy something for a lower price.

Find out more

Merchant Stories Meet Liu Xing Jia: He defied his father to set up a successful condiment business Meet Liu Xing Jia: He defied his father to set up a successful condiment business

Meet Liu Xing Jia: He defied his father to set up a successful condiment business

Find out more

Merchant Stories Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business

Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business

Find out more

Merchant Stories Meet Dai Jiahao: This ex-soldier is building a jewellery business, one livestream at a time Meet Dai Jiahao: This ex-soldier is building a jewellery business, one livestream at a time

Dai Jiahao, in his 20s, took to livestreaming on Pinduoduo to promote his family’s jewelry business.

Find out more

Consumer Trends This Italian multi-brand distributor found growth in China through Pinduoduo This Italian multi-brand distributor found growth in China through Pinduoduo

Italian multi-brand distributor, and others, turn to PDD as Europe enters recession.

Find out more

Merchant Stories Meet Guo Kang: This former factory worker built a successful fishing net business Meet Guo Kang: This former factory worker built a successful fishing net business

This former factory worker built a successful fishing net business.

Find out more

Consumer Trends Pinduoduo works with physical retailers to boost spending Pinduoduo works with physical retailers to boost spending

By having livestreaming sales staff explain the features of products and answer queries in real time, online consumers are able to purchase with more confidence.

Find out more

Consumer Trends Tea culture gets livestreaming boost from cheese tea sensation Lelecha Tea culture gets livestreaming boost from cheese tea sensation Lelecha

Popular brand Lelecha livestreamed an online tea party on Pinduoduo.

Find out more

Merchant Stories Meet Zhang Song: How she found love and built a 200-million-yuan seafood import business Meet Zhang Song: How she found love and built a 200-million-yuan seafood import business

It was love – for food and for the man she eventually married – that lured Zhang into the traditionally male-dominated seafood business, where she has since carved out sales of 200 million yuan on PDD

Find out more

Merchant Stories Meet Huang Honglin: This passion fruit farmer sold 25 tons of fruit on her livestreaming debut Meet Huang Honglin: This passion fruit farmer sold 25 tons of fruit on her livestreaming debut

Young passionfruit farmer sells out 25 tons of fruit on her livestreaming debut.

Find out more

Merchant Stories Meet Zhang Caihong: How she left school at 15 and built a business selling plus-sized clothes Meet Zhang Caihong: How she left school at 15 and built a business selling plus-sized clothes

How a school dropout turned entrepreneur and built her plus-sized apparel business on PDD to reach 2 million yuan in annual sales.

Find out more

Consumer Trends Pinduoduo launches digital campaign to promote heritage Shanghai brands Pinduoduo launches digital campaign to promote heritage Shanghai brands

Pinduoduo partners with 100 heritage brands to re-position them for the digital age

Find out more

A growing number of youths in China are returning to their rural hometowns to set up agricultural e-commerce businesses.

Find out more

PDD in Agri How Pinduoduo Is Helping Farmers To Revamp Agriculture How Pinduoduo Is Helping Farmers To Revamp Agriculture

Pinduoduo is helping to train a new generation of New Farmers to set up online businesses to sell agriculture produce.

Find out more

PDD in Agri Pinduoduo Smart Agriculture Competition: Designing A Sustainable Future For Agriculture Pinduoduo Smart Agriculture Competition: Designing A Sustainable Future For Agriculture

The Smart Agriculture Competition is the flagship event organized by Pinduoduo to promote technology in agriculture.

Find out more

PDD in Agri How Pinduoduo's Duo Duo Groccery Works How Pinduoduo's Duo Duo Groccery Works

Duo Duo Grocery is Pinduoduo’s next-day delivery service for food and essential supplies, available in more than 300 cities across China.

Find out more

Participants in Pinduoduo’s Smart Agriculture Competition developed easy-to-use precision greenhouse management technology that balanced productivity with sustainability.

Find out more

The WUR study is the latest agricultural research collaboration by Pinduoduo, which has worked with leading global research institutes to advance food and agricultural science.

Find out more

PDD in Agri Young scientists share precision agriculture lessons from Pinduoduo greenhouse challenge Young scientists share precision agriculture lessons from Pinduoduo greenhouse challenge

Since its founding in 2015, Pinduoduo has made improving the food and agricultural systems a key strategic priority.

Find out more

PDD in Agri FAO China and Pinduoduo organize webinar on smart agriculture FAO China and Pinduoduo organize webinar on smart agriculture

Pinduoduo is a staunch supporter of precision agriculture through its annual Smart Agriculture Competition.

Find out more

Smart Agriculture Competition is one of Pinduoduo's initiatives to support agricultural modernization

Find out more

PDD in Agri Pinduoduo welcomes more than 126,000 young agricultural entrepreneurs Pinduoduo welcomes more than 126,000 young agricultural entrepreneurs

More tertiary-educated youths are entering agricultural e-commerce and helping local farming communities to sell their products

Find out more

Nearly 160 teams from over 40 countries took part in the second Global Agrilnno Challenge aimed at accelerating rural digital transofrmation.

Find out more

PDD in Agri How Pinduoduo’s Smart Agriculture Competition is helping young agricultural talent to shine How Pinduoduo’s Smart Agriculture Competition is helping young agricultural talent to shine

The Smart Agriculture Competition has become a practical proving ground for agriculture technology born in the laboratory.

Find out more

PDD in Agri Pinduoduo posts 3Q results, pledges to deepen R&D and focus on talent development Pinduoduo posts 3Q results, pledges to deepen R&D and focus on talent development

Pinduoduo to leverage strength in technology to deepen digital inclusion efforts in agriculture, CEO says

Find out more

PDD in Agri Pinduoduo helps improve livelihoods of coffee farmers in Yunnan Pinduoduo helps improve livelihoods of coffee farmers in Yunnan

Pinduoduo has established rural coffee cooperatives in Lujiangba, Yunnan

Find out more

Precision farming is helping to boost yields for farmers, improving their productivity and incomes

Find out more

Pinduoduo competition tests whether agtech can be productive and eco-friendly at the same time

Find out more

PDD in Agri Pinduoduo supports campaign to promote agricultural GI Pinduoduo supports campaign to promote agricultural GI

Geographical indications are an endorsement of product quality that can lead to the establishment of time-honored agricultural brands

Find out more

PDD in Agri They made it to the finals of Pinduoduo's Smart Agriculture Competition They made it to the finals of Pinduoduo's Smart Agriculture Competition

Hamato, TomaGrow, HortiAI and CyberTomato were chosen out of the 15 teams shortlisted for the initial round of presentations last week.

Find out more

Pinduoduo's "10 Billion Agriculture Initiative" will address critical needs in the agricultural sector and rural areas

Find out more

PDD in Agri Pinduoduo launches 2021 Smart Agriculture Competition Pinduoduo launches 2021 Smart Agriculture Competition

The annual competition will gather teams from around the world to develop "one-click planting" solutions suitable for smallholder farmers

Find out more

PDD in Agri Wageningen University Partners Pinduoduo on 2021 Smart Agriculture Competition Wageningen University Partners Pinduoduo on 2021 Smart Agriculture Competition

The Smart Agriculture Competition serves as a platform for innovation to grow food with high yield and nutritional quality at a low cost, using an environmentally sustainable approach.

Find out more

PDD in Agri Pinduoduo Food Systems Forum: Building a resilient agri-food system with technology Pinduoduo Food Systems Forum: Building a resilient agri-food system with technology

Participants in the two-day forum heard from thought leaders on how technological innovation can help the world meet its nutritional needs in an environmentally sustainable manner

Find out more

PDD in Agri Lily bulb farmers in Gansu get 6.18 boost from Pinduoduo Lily bulb farmers in Gansu get 6.18 boost from Pinduoduo

E-commerce has helped connect farming communities in far-flung regions to a national market of consumers, giving them access to a wider pool of buyers.

Find out more

Transforming the whole agri-food system in the next a few decades, which includes processing, storage, transportation, wholesale and retail, and restaurants, could cut emissions from the sector.

Find out more

PDD in Agri E-commerce helps traditional herb reach new and younger consumers E-commerce helps traditional herb reach new and younger consumers

Younger consumers in China prefer easy-to-use mugwort patches rather than the traditional medicinal ointment or burning dried mugwort shaped like joss sticks.

Find out more

In 2020, Pinduoduo added more than 200 million active buyers, the most of any marketplace, while the number of active merchants surged to a new high of 8.6 million.

Find out more

PDD in Agri Pinduoduo homes in on 800 million buyers, states goal to be world’s top grocer Pinduoduo homes in on 800 million buyers, states goal to be world’s top grocer

Pinduoduo is topping up its cart to become the world's top grocer

Find out more

PDD in Agri Explainer: The difference between Pinduoduo's Duo Duo Grocery and community group buying Explainer: The difference between Pinduoduo's Duo Duo Grocery and community group buying

The fast-growing next-day grocery pickup service does not depend on "community group leaders" to enlist new customers.

Find out more

Widening market access for agricultural produce is an important step to increasing farmer incomes

Find out more

PDD in Agri Pinduoduo doubles agricultural GMV to record 270 billion yuan in 2020 Pinduoduo doubles agricultural GMV to record 270 billion yuan in 2020

Pinduoduo extends lead as China's largest agriculture platform as pandemic pushes more people to order food and groceries online.

Find out more

PDD in Agri Duo Duo Grocery brings farm-to-table benefits to Chinese consumers Duo Duo Grocery brings farm-to-table benefits to Chinese consumers

Consumers can order groceries from a curated list of offerings from nearby farms, bringing a high-tech twist to the farmer’s market

Find out more

The gathering of industry experts shared some of the best practices in applying technology to agriculture to raise productivity and improve livelihoods

Find out more

The apple industry has helped the people of Luochuan county shake off poverty

Find out more

Policy & Trends Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce

E-commerce platforms like Pinduoduo have become key driver for growth of green tea, especially among younger consumers

Find out more

Innovations Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms

Team of scientists from Chinese universities set up a company to commercialize technology developed through the competition

Find out more

Technology must take into account local realities and empower vulnerable populations, experts at smart agriculture forum say

Find out more

PDD in Agri Technology beats humans at growing strawberries in Pinduoduo smart agriculture competition Technology beats humans at growing strawberries in Pinduoduo smart agriculture competition

Technology teams produced 196% more strawberries by weight on average, achieved higher return on investment compared to traditional farming teams.

Find out more

Innovations Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference

Pinduoduo has focused on agriculture since its establishment in 2015 and has become the go-to destination for high quality, great value agricultural products.

Find out more

Roundtable discussion centered on promoting sustainable development and upgrading agriculture in China

Find out more

The Global Agrilnno Challenge 2020, co-organized by the FAO and Zhejiang University with support from Pinduoduo, attracted more than 150 teams from across the world.

Find out more

PDD in Agri Pinduoduo invests in smart agriculture, caters to online grocery shopping boom Pinduoduo invests in smart agriculture, caters to online grocery shopping boom

Pandemic has accelerated changes in online consumer habits such as grocery shopping

Find out more

Policy & Trends How e-commerce is transforming agribusiness from Brazil to China How e-commerce is transforming agribusiness from Brazil to China

One common “pain point” for agriculture producers across the different markets: How can growers break through geographical constraints and increase market access to capture more value.

Find out more

Innovations Pinduoduo's smart strawberry competition offers glimpse of "one-click farming" Pinduoduo's smart strawberry competition offers glimpse of "one-click farming"

AI-enabled "smart plug-in" can enable novices to grow strawberries like experts in future

Find out more

Policy & Trends How China's digital farmers can grow a post-COVID-19 future How China's digital farmers can grow a post-COVID-19 future

Mobile internet and digital technologies have had a profound impact on China’s rural economy, creating a wave of farming entrepreneurs

Find out more

Innovations Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture

Both parties will explore advanced technologies and build a smart agriculture innovation center

Find out more

Policy & Trends Pinduoduo to train another 100,000 e-commerce savvy New Farmers Pinduoduo to train another 100,000 e-commerce savvy New Farmers

Pinduoduo pledges to train another 100,000 New Farmers to bring more agricultural sales online

Find out more

Innovations How artificial intelligence can help remake agriculture and tackle aging labor problem How artificial intelligence can help remake agriculture and tackle aging labor problem

Smart Agriculture Competition pits AI against traditional farmers in growing strawberries

Find out more

Policy & Trends World needs stable food supply to mitigate pandemic-induced hunger, UN official says World needs stable food supply to mitigate pandemic-induced hunger, UN official says

Pandemic has underlined the importance of robust supply chains

Find out more

PDD in Agri Inside the world of coffee farming in China Inside the world of coffee farming in China

How you can enjoy your cuppa' while helping farmers on Pinduoduo.

Find out more

Innovations A*Star's Ben Smith on developing low-cost pesticide tests with Pinduoduo to safeguard food safety A*Star's Ben Smith on developing low-cost pesticide tests with Pinduoduo to safeguard food safety

Pinduoduo enters research collaboration with Singapore Institute of Food and Biotechnology Innovation to develop a cost-effective test for contaminants like pesticides.

Find out more

Innovations Meet Shen Haiyan: Top strawberry farmer taking on data scientists Meet Shen Haiyan: Top strawberry farmer taking on data scientists

Grower says traditional methods still beat AI on return on investment for now.

Find out more

Innovations Can artificial intelligence grow better strawberries?Can artificial intelligence grow better strawberries?

Smart Agriculture Competition organized by Pinduoduo and China Agricultural University kicks off in Yunnan.

Find out more

PDD in Agri Helping China’s poorest farmers get more for their toil through e-commerce Helping China’s poorest farmers get more for their toil through e-commerce

Duo Duo Farm is a poverty alleviation project by PDD that raises farmer incomes by improving productivity and market access through e-commerce.

Find out more

Innovations Pinduoduo invests in agri-tech innovation to boost rural revitalization in China Pinduoduo invests in agri-tech innovation to boost rural revitalization in China

PDD is spearheading agri-tech innovation with its Smart Agriculture Competition.

Find out more

PDD in Agri Pinduoduo trains farmers in poverty-stricken counties to use e-commerce for improved market access Pinduoduo trains farmers in poverty-stricken counties to use e-commerce for improved market access

More than 4,000 participants in July 5 training session, which touched on how to start and operate an online store on PDD.

Find out more

Innovations Tsinghua University study finds Pinduoduo’s “cloud agriculture” model helps alleviate poverty Tsinghua University study finds Pinduoduo’s “cloud agriculture” model helps alleviate poverty

The PDD model to alleviate poverty in remote areas of China through ‘cloud agriculture’ is boosting rural farming.

Find out more

Innovations Pinduoduo smart agriculture competition attracts the best brains in agronomy and data science Pinduoduo smart agriculture competition attracts the best brains in agronomy and data science

Almost 40 teams will join PDD's agricultural tech competition, co-organized with the China Agricultural University.

Find out more

Policy & Trends How livestreaming, online sales are helping China’s farmers build trust with consumers How livestreaming, online sales are helping China’s farmers build trust with consumers

Farmers of organic crops still face “critical challenge” of building consumer trust, experts say.

Find out more

Policy & Trends Pinduoduo doubles sales of agricultural products in 2019 Pinduoduo doubles sales of agricultural products in 2019

Pinduoduo cements its role as the leading online agriculture platform in China.

Find out more

Policy & Trends China springs into action to kickstart food production after Covid-19 China springs into action to kickstart food production after Covid-19

PDD leveraged digital technology and agricultural research networks to hold online classes for farmers as well as sell farming inputs directly to them.

Find out more

Policy & Trends PDD helps more than 67,000 farmers during COVID-19 disruption in China PDD helps more than 67,000 farmers during COVID-19 disruption in China

PDD helps more than 67,000 farmers during COVID-19 disruption in China.

Find out more

Policy & Trends How e-commerce helped farmers in China deal with Covid-19 How e-commerce helped farmers in China deal with Covid-19

“Help the Farmers” was launched on February 9 on Pinduoduo, giving multiple access points for consumers to buy fresh produce directly from farmers in poverty-stricken areas.

Find out more

PDD in Agri How Pinduoduo is powering rural revitalization with its tech-driven Duo Duo Farm How Pinduoduo is powering rural revitalization with its tech-driven Duo Duo Farm

The vision of Duo Duo Farm is to better connect farmers — the first mile — directly with consumers — the last mile, in so doing helping to lift farmers out of poverty..

Find out more

Logistics Pinduoduo says conditions are ripe to reimagine logistics Pinduoduo says conditions are ripe to reimagine logistics

Fast-maturing technologies like automated vehicles and robots, and advanced computing could usher in a new age for logistics.

Find out more

Monthly update of developments in intellectual property protection

Find out more

Logistics Pinduoduo files patent for cold-chain logistics system Pinduoduo files patent for cold-chain logistics system

Find out more

Consumer-to-Manufacturer (C2M)Fertilizer giant Stanley Agriculture targets home gardeners Fertilizer giant Stanley Agriculture targets home gardeners

Demand for gardening equipment from planting boxes to irrigation systems more than tripled on Pinduoduo last year.

Find out more

Consumer-to-Manufacturer (C2M)China exporters find promising market back home thanks to e-commerce China exporters find promising market back home thanks to e-commerce

Chinese consumers are increasingly willing to try out lesser-known brands that are of similar quality and offer more value for money

Find out more

Consumer-to-Manufacturer (C2M)How 369-year-old knife maker Wang Mazi found its edge again How 369-year-old knife maker Wang Mazi found its edge again

Founded in 1651, the heritage brand faded into oblivion before making a comeback with Pinduoduo

Find out more

Pinduoduo expects to use the proceeds to strengthen its balance sheet and make strategic investments.

Find out more

Consumer-to-Manufacturer (C2M)Pinduoduo accelerates factory plan with 1 trillion yuan sales target Pinduoduo accelerates factory plan with 1 trillion yuan sales target

Pinduoduo launched the New Brand initiative at the end of 2018 to help the growth of China’s contract manufacturers to build their own brands utilizing the e-commerce company’s market insights.

Find out more

Intellectual Property Pinduoduo works with British brands to strengthen IP protection Pinduoduo works with British brands to strengthen IP protection

Pinduoduo engages with industry to work on best practices in IP protection

Find out more

Intellectual Property How Pinduoduo keeps counterfeits off its platform How Pinduoduo keeps counterfeits off its platform

Brands, platforms, trade associations and government agencies must work together to win the war against counterfeits

Find out more

Offline enforcement is an essential piece of its multi-layered IP protection system as it poses a powerful deterrent effect

Find out more

Logistics Pinduoduo reaches out to remotest areas with China Post partnership Pinduoduo reaches out to remotest areas with China Post partnership

China Post will set up 150 bases within three years to help Pinduoduo improve sourcing of quality agricultural products

Find out more

Interactive Features Duo Duo Orchard: Poverty alleviation in a game Duo Duo Orchard: Poverty alleviation in a game

The mini game rolled out by Pinduoduo in May 2018 explores a new model of poverty alleviation and supporting farmers

Find out more

Intellectual Property China's e-commerce giants step up IP rights protection China's e-commerce giants step up IP rights protection

Competition is driving innovation in best practices for IP rights protection.

Find out more

Consumer-to-Manufacturer (C2M)How Pinduoduo’s consumer-to-manufacturer (C2M) model helped pot maker for Le Creuset crack China How Pinduoduo’s consumer-to-manufacturer (C2M) model helped pot maker for Le Creuset crack China

Sanhe Kitchenware worked with Pinduoduo to create multipurpose pans for Chinese consumers.

Find out more

Intellectual Property Pinduoduo teams up with brands to screen counterfeit products Pinduoduo teams up with brands to screen counterfeit products

Consumers can verify the authenticity of products sold on PDD through mini programs.

Find out more

Consumer-to-Manufacturer (C2M)Chinese robot vacuum maker benefits from early pivot to domestic market as COVID-19 hits overseas orders Chinese robot vacuum maker benefits from early pivot to domestic market as COVID-19 hits overseas orders

PDD helps export-hit factories sell to consumers in China.

Find out more

Intellectual Property How Pinduoduo is cracking down on online counterfeiting in China How Pinduoduo is cracking down on online counterfeiting in China

China is home to the largest e-commerce market in the world, this means it also has to be more sophisticated in dealing with counterfeiters and counterfeit goods.

Find out more

Intellectual Property Counterfeiters face stricter firewalls during Covid-19 Counterfeiters face stricter firewalls during Covid-19

PDD’s advanced image analysis screens personal protective equipment for consumers.

Find out more

Consumer-to-Manufacturer (C2M)Pinduoduo invests in electronics giant GOME in consumer-to-manufacturer push Pinduoduo invests in electronics giant GOME in consumer-to-manufacturer push

Pinduoduo will bring onboard the entire product range carried by GOME, and help the retailer source for suitable merchandise using the C2M model.

Find out more

Logistics How China’s logistics workers kept the system running during Covid-19 How China’s logistics workers kept the system running during Covid-19

The coronavirus outbreak tested China’s $213 billion logistics industry - here's the story from the trenches.

Find out more

Transforming the whole agri-food system in the next a few decades, which includes processing, storage, transportation, wholesale and retail, and restaurants, could cut emissions from the sector.

Find out more

Pinduoduo has employed digital technologies to create a virtual national market by connecting scattered agricultural capacity with dispersed demand

Find out more

The gathering of industry experts shared some of the best practices in applying technology to agriculture to raise productivity and improve livelihoods

Find out more

The apple industry has helped the people of Luochuan county shake off poverty

Find out more

Policy & Trends Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce Famous Chinese oolong tea Tieguanyin gains new drinkers with e-commerce

E-commerce platforms like Pinduoduo have become key driver for growth of green tea, especially among younger consumers

Find out more

Innovations Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms Pinduoduo’s strawberry-growing competition produces tech start-up to serve farms

Team of scientists from Chinese universities set up a company to commercialize technology developed through the competition

Find out more

Technology must take into account local realities and empower vulnerable populations, experts at smart agriculture forum say

Find out more

Innovations Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference Pinduoduo named digital agriculture pioneer at 2020 World Digital Agriculture Conference

Pinduoduo has focused on agriculture since its establishment in 2015 and has become the go-to destination for high quality, great value agricultural products.

Find out more

Roundtable discussion centered on promoting sustainable development and upgrading agriculture in China

Find out more

The Global Agrilnno Challenge 2020, co-organized by the FAO and Zhejiang University with support from Pinduoduo, attracted more than 150 teams from across the world.

Find out more

Pinduoduo expects to use the proceeds to strengthen its balance sheet and make strategic investments.

Find out more

Consumer Trends How does Pinduoduo's grocery shopping service work? How does Pinduoduo's grocery shopping service work?

Online grocery shopping has taken off in China in the wake of the Covid-19 lockdown, making it one of the fastest-growing segments for e-commerce

Find out more

Consumer Trends Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits Grocery e-commerce surges in China as Covid-19 disrupts lifetime habits

Going to the wet market or supermarket to buy groceries remains an entrenched habit for many households in China. But that's set to change as e-commerce takes aim at grocery shopping.

Find out more

Policy & Trends How e-commerce is transforming agribusiness from Brazil to China How e-commerce is transforming agribusiness from Brazil to China

One common “pain point” for agriculture producers across the different markets: How can growers break through geographical constraints and increase market access to capture more value.

Find out more

Innovations Pinduoduo's smart strawberry competition offers glimpse of "one-click farming" Pinduoduo's smart strawberry competition offers glimpse of "one-click farming"

AI-enabled "smart plug-in" can enable novices to grow strawberries like experts in future

Find out more

Consumer Trends Pinduoduo sets daily record of 100 million orders, driven by agricultural demand Pinduoduo sets daily record of 100 million orders, driven by agricultural demand

Pinduoduo now accounts for a third of e-commerce parcels sent each day nationwide

Find out more

Policy & Trends How China's digital farmers can grow a post-COVID-19 future How China's digital farmers can grow a post-COVID-19 future

Mobile internet and digital technologies have had a profound impact on China’s rural economy, creating a wave of farming entrepreneurs

Find out more

Innovations Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture Pinduoduo enters strategic partnership with NERCITA to develop smart agriculture

Both parties will explore advanced technologies and build a smart agriculture innovation center

Find out more

Policy & Trends Pinduoduo to train another 100,000 e-commerce savvy New Farmers Pinduoduo to train another 100,000 e-commerce savvy New Farmers

Pinduoduo pledges to train another 100,000 New Farmers to bring more agricultural sales online

Find out more

Innovations How artificial intelligence can help remake agriculture and tackle aging labor problem How artificial intelligence can help remake agriculture and tackle aging labor problem

Smart Agriculture Competition pits AI against traditional farmers in growing strawberries

Find out more

Logistics Pinduoduo reaches out to remotest areas with China Post partnership Pinduoduo reaches out to remotest areas with China Post partnership

China Post will set up 150 bases within three years to help Pinduoduo improve sourcing of quality agricultural products

Find out more

Policy & Trends World needs stable food supply to mitigate pandemic-induced hunger, UN official says World needs stable food supply to mitigate pandemic-induced hunger, UN official says

Pandemic has underlined the importance of robust supply chains

Find out more

Perspectives Digitization will unlock economic potential of China's vast agricultural resources Digitization will unlock economic potential of China's vast agricultural resources

A concerted effort is required to improve overall quality and differentiation, and to grow consumer awareness of China’s geographical indications for agriculture produce.

Find out more

Merchant Stories Meet He Shuang: She gave up flying to become a fruit seller Meet He Shuang: She gave up flying to become a fruit seller

From serving meals to serving up smiles - how e-commerce has transformed her life and enabled her to help others.

Find out more

PDD in Agri Inside the world of coffee farming in China Inside the world of coffee farming in China

How you can enjoy your cuppa' while helping farmers on Pinduoduo.

Find out more

Pinduoduo enters research collaboration with Singapore Institute of Food and Biotechnology Innovation to develop a cost-effective test for contaminants like pesticides.

Find out more

PDD in Agri Helping China’s poorest farmers get more for their toil through e-commerce Helping China’s poorest farmers get more for their toil through e-commerce

Duo Duo Farm is a poverty alleviation project by PDD that raises farmer incomes by improving productivity and market access through e-commerce.

Find out more

Innovations Pinduoduo invests in agri-tech innovation to boost rural revitalization in China Pinduoduo invests in agri-tech innovation to boost rural revitalization in China

PDD is spearheading agri-tech innovation with its Smart Agriculture Competition.

Find out more

More than 4,000 participants in July 5 training session, which touched on how to start and operate an online store on PDD.

Find out more

The PDD model to alleviate poverty in remote areas of China through ‘cloud agriculture’ is boosting rural farming.

Find out more

Innovations Pinduoduo smart agriculture competition attracts the best brains in agronomy and data science Pinduoduo smart agriculture competition attracts the best brains in agronomy and data science

Almost 40 teams will join PDD's agricultural tech competition, co-organized with the China Agricultural University.

Find out more

Merchant Stories Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business

Meet Teng Zhiyue: This tea merchant uses livestreaming to boost his family business

Find out more

Policy & Trends How livestreaming, online sales are helping China’s farmers build trust with consumers How livestreaming, online sales are helping China’s farmers build trust with consumers

Farmers of organic crops still face “critical challenge” of building consumer trust, experts say.

Find out more

Policy & Trends Pinduoduo doubles sales of agricultural products in 2019 Pinduoduo doubles sales of agricultural products in 2019

Pinduoduo cements its role as the leading online agriculture platform in China.

Find out more

Policy & Trends China springs into action to kickstart food production after Covid-19 China springs into action to kickstart food production after Covid-19

PDD leveraged digital technology and agricultural research networks to hold online classes for farmers as well as sell farming inputs directly to them.

Find out more

Policy & Trends PDD helps more than 67,000 farmers during COVID-19 disruption in China PDD helps more than 67,000 farmers during COVID-19 disruption in China

PDD helps more than 67,000 farmers during COVID-19 disruption in China.

Find out more

Merchant Stories Meet Zhang Song: How she found love and built a 200-million-yuan seafood import business Meet Zhang Song: How she found love and built a 200-million-yuan seafood import business

Find out more

Young passionfruit farmer sells out 25 tons of fruit on her livestreaming debut.

Find out more

Policy & Trends How e-commerce helped farmers in China deal with Covid-19 How e-commerce helped farmers in China deal with Covid-19

“Help the Farmers” was launched on February 9 on Pinduoduo, giving multiple access points for consumers to buy fresh produce directly from farmers in poverty-stricken areas.

Find out more

Top stories

Top stories

Pinduoduo Smart Agriculture Competition: Designing A Sustainable Future For Agriculture

How Pinduoduo Is Helping Farmers To Revamp Agriculture

Pinduoduo welcomes more than 126,000 young agricultural entrepreneurs

Listen to the latest on Agriculture and Social Commerce

Listen to the latest on Agriculture and Social Commerce

All stories

Categories

Topics