Corporate Responsibility

Corporate Responsibility

In line with our core value of Ben Fen, we are committed to doing our part to make the world a better place

In line with our core value of Ben Fen, we are committed to doing our part to make the world a better place

Corporate Responsibility

Our approach to corporate responsibility

Our approach to corporate responsibility

Pinduoduo was established in 2015 with the goal of bringing more value-for-money products and more fun to our users. Our core value of Ben Fen reflects our commitment to adhere to our principles and always do the right thing for the greater good. For us, value creation for our consumer does not imply we have to squeeze merchants for the lowest price, but rather, it is about systematically examining and improving each part of the supply chain to unlock more value for a win-win situation.

We also consider the interaction, knowledge and social inclusion that we bring with our interactive e-commerce model, as part of the value we provide to both our buyers and sellers.

Our corporate responsibility efforts are thus guided by this goal of promoting digital inclusion. We aim to bring more people into the digital economy so that local communities can reap the benefits of increased productivity and convenience and create value through new jobs and market opportunities.

Pinduoduo was established in 2015 with the goal of bringing more value-for-money products and more fun to our users. Our core value of Ben Fen reflects our commitment to adhere to our principles and always do the right thing for the greater good. For us, value creation for our consumer does not imply we have to squeeze merchants for the lowest price, but rather, it is about systematically examining and improving each part of the supply chain to unlock more value for a win-win situation.

We also consider the interaction, knowledge and social inclusion that we bring with our interactive e-commerce model, as part of the value we provide to both our buyers and sellers.

Our corporate responsibility efforts are thus guided by this goal of promoting digital inclusion. We aim to bring more people into the digital economy so that local communities can reap the benefits of increased productivity and convenience and create value through new jobs and market opportunities.

See more details from our 2020
sustainability report

See more details from our 2020
sustainability report

See more

Corporate practices

Corporate practices

Protecting the environment

Protecting the environment

We reduce wastage and promote efficiency and productivity by reengineering the traditional agricultural and manufacturing supply chains through our consumer-to-manufacturer ("C2M") model and livestreaming to cut down layers of intermediaries.

We reduce wastage and promote efficiency and productivity by reengineering the traditional agricultural and manufacturing supply chains through our consumer-to-manufacturer ("C2M") model and livestreaming to cut down layers of intermediaries.

Driving social inclusion

Driving social inclusion

We seek to promote social inclusion by bringing more people into the digital economy to share in and contribute to its growth. We enable aspiring entrepreneurs to start their businesses and create more jobs, and empower people with more knowledge through our training programs.

We seek to promote social inclusion by bringing more people into the digital economy to share in and contribute to its growth. We enable aspiring entrepreneurs to start their businesses and create more jobs, and empower people with more knowledge through our training programs.

Investing in the future

Investing in the future

We seek to improve the overall level of governance and protect the public's interest through the promotion of basic scientific research and technological innovation.

We seek to improve the overall level of governance and protect the public's interest through the promotion of basic scientific research and technological innovation.

Our recent efforts

Our recent efforts

Corporate Responsibility Corporate Responsibility Pinduoduo recognized for work on alleviating poverty in China Pinduoduo recognized for work on alleviating poverty in China

Pinduoduo has focused on agriculture since its establishment in 2015, bringing a systems approach to addressing the inter-related issues of how to grow, move and sell food.

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Innovations Innovations Pinduoduo and Netherlands Consulate General host roundtable on agritech, sustainable development Pinduoduo and Netherlands Consulate General host roundtable on agritech, sustainable development

Roundtable discussion centered on promoting sustainable development and upgrading agriculture in China

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Corporate Responsibility Corporate Responsibility Pinduoduo: Empowering farmers with an e-commerce platform Pinduoduo: Empowering farmers with an e-commerce platform

A case study by the Singapore Management University on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak.

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Read the article